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Per CLick Search Engines
Pay per click search engines
are highly effective tools to attract cheap, targeted traffic
to your website. The best and most popular pay per click search
engines are Overture
and FindWhat.
The tremendous
success of Overture and FindWhat in providing cheap, targeted
website traffic has encouraged the arrival of dozens of other
pay for placement, pay for ranking or pay per click search engines.
Often you can buy this search engine traffic for as little as
1 cent or 2 cents per click. Very popular search terms can cost
much more on popular pay per click search engines.
Solely a Pay Per Click
search engine, with Overture you choose key words/ phrases that
you want your site to appear under and try to outbid the competition
for a top billing. The higher you bid,the higher your URL on
the search results page. They have a $20.00 a month spending
minimum and a minimum bid of 0.05 per keyword/phrase.
The biggest
benefit of being listed here is the relationship that Overture
has with some of the other major search engines /directories.
Basically, if you bid into the top 3 or 4 positions, your site
will also enjoy top listings in Yahoo, Altavista, MSN, Lycos,
Infospace, Ask Jeeves, CNET and more. Generally, these listings
are shown as "sponsored links" at the top of their
search results page. Trying to get those top bid positions is
well worth it with the type of exposure you'll receive on some
of the majors. They recently lost the contract to supply sponsored
links to AOL Search, but they do still provide search results
for AOL's Europe Net properties in the UK, France and Germany.
Find
What
Find what has a minimum
bid of 5 cents per click and is a fairly effective advertising
tool. It's reach extends to some of the top sites including
Excite, Webcrawler, Search.com, Go2net and NBCi. The required
minimum to start an account is only $25.
7
Search
7 Search provides effective
results that are shown on close to 40% of 150 top search engine
sites. Its also one of the most visited pay per click search
engines. They have a few handy tools to help notify you in the
event of being outbid.
Xuppa
Xuppa which was Formerly
known Bay9, holds a pretty good amount of traffic
and also carries an attractive affiliate program that pays out
over 20% for refereed sign ups
Kanoodle
Kanoodle provides quality
results to many premier distribution sites including DogPile,
CBS Marketwatch, Meta Crawler, Search.com and Webcrawler. They
currently offer a free $10 trial account to test their services.
Distribution channels include NetZero, Search.com, TurboFind
and Meta Crawler.
ePilot
Minimum required deposit
is $100. Current partners include NetZero, InfoSpace and DogPile.
Easy to use account features help make it an effective tool.
ESpotting
ESpotting is based out
of the UK and is also its largest pay per click provider. They
provide premier top 5 listings on Yahoo UK, Lycos and Hotbot
UK. They estimate they cover around 72% of of the UK internet
search market.
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